Hyundai explores pickup plans with Chrysler, report says
Published on Wednesday, May 12, 2010
Hyundai proposed plans to Chrysler earlier this year to work together on a truck derived from the Ram chassis for Hyundai, Reuters is reporting.
Chrysler CEO Sergio Marchionne rejected the overture from the South Korean company, Reuters says, but it's possible Hyundai could make another offer.
The move could allow Hyundai to tap into a lucrative part of the U.S. market which is still dominated by the three Detroit-based automakers. The benefits for Chrysler are less clear, though it would get to use some of its excess manufacturing capacity.
Chrysler had another arrangement that gave a version of the Ram to Nissan in exchange for a small car, but that deal was nixed after Fiat took control of the U.S. automaker.
Source : Reuters (from Autoweek.com)